Email Marketing Specialist Job at Infinia Search, Radnor, PA

NTZ6Q0tDZFViNHJTVGViR2Zia0hiS3lndkE9PQ==
  • Infinia Search
  • Radnor, PA

Job Description

We are actively seeking an Email Marketing Specialist for a full-time, onsite position with a global leader in the industrial products space. The Email Marketing Specialist will assume responsibility for developing and executing the testing and audience strategies that enhance messaging relevancy, thereby improving existing and prospective customers’ experience and the performance. This individual will play a critical role in establishing key elements of the email marketing roadmap in outlining plans to upgrade tools, technologies and processes. Please review the job responsibilities and requirements below and apply if interested and qualified.

Email Marketing Specialist Responsibilities:
• Providing QA support to Specialist to ensure accuracy of email functionality, rendering and tracking.
• Executing email data integrity exercises including email verification of new lists and managing soft bounces.
• Providing support of the transactional (triggered) email campaigns including new projects that require working with a 3rd party.
• Maintaining a strong working relationship with key members of the Marketing team to most strategically execute the email component of omnichannel campaigns, including agreement on objectives, audiences and messaging.
• Maintaining a strong working relationship with the Digital Project Managers and Digital Creative team to work collectively toward deadlines and resolve edits and issues in a timely manner.
• Coaching and mentoring junior-level staff and interns.
• Ensuring successful ESP configuration and consider adaptation of all product releases.
• Documenting, training and communicating tool capabilities, internal processes and standard operating procedures.
• Staying up to date on CAN-SPAM/GDPR laws.

Email Marketing Specialist Requirements:
• BS Degree in Marketing, Communications, Computer Science or a related discipline.
• 3-5 years of professional experience, preferably within a large, matrixed organization.
• Working knowledge of Email Marketing best practices, the ability to identify current industry trends and speak to email best practices regarding deliverability, user experience, US CAN-SPAM requirements.
• Minimum of 2 years’ experience actively working within Responsys or 3 years’ experience in another email platform tool.
• Proficient knowledge of HTML processing, CSS, Responsys AmpScript, and JavaScript preferred.
• Working knowledge of advanced AND/OR logic and database querying such as SQL.
• Knowledge of data flow concepts and strong data analysis skills required.
• Understanding of File Transfer Protocols and web design concepts.
• Experience using Adobe Analytics.
• Experience pulling metrics & providing regular reporting as necessary.

Job Tags

Full time,

Similar Jobs

UC San Diego

Banquet Server (Part-Time) (40%) Job at UC San Diego

 ...DEPARTMENT OVERVIEWJoin the Residential, Retail and Supply Chain Services (RRSS) team at UC San Diego, a dynamic and innovative campus...  ...with skill as a banquet server and skills to create and present food attractively.~Ability to communicate effectively with people of... 

HR4ALL

Associate Attorney Job at HR4ALL

 ...in PST (ideally California or Washington but should be licensed to work in CA) Experience: 7 years of experience for Sr. Attorney position practicing law with a focus on Litigation legal ethics professional responsibility or disciplinary defense. 4 years of... 

Capitol Auto Group

Dealer Trade Driver & Truck Driver Job at Capitol Auto Group

We have an immediate need for a dealer trade driver & truck driver to join our current, professional team of employees.At Capitol Auto Group, we are highly motivated individuals that understand our personal and professional success is greatly enhanced when we are united... 

WebMD

Sr. Admin, Salesforce.com Job at WebMD

 ...and outcomes, driving loyalty and lifetime value for our clients. Learn more at WebMDIgnite.com.Position Summary:The Senior Salesforce Administrator is responsible for managing and optimizing the Salesforce platform to support business operations, enhance user experience... 

Midlands Neurology and Pain Associates, P.A.

Medical Billing Specialist Job at Midlands Neurology and Pain Associates, P.A.

 ...Medical Billing Specialist In-Office Position. Medical Billing Specialist. The ideal candidate will be responsible for all aspects of...  ...required. ~ Must have 3-4 years of experience in CPT & ICD-9/10 Coding. ~ Billing-related background in a physician clinic setting...