CMO Job at Armstrong Knight, New York, NY

NWFUQUtpOVhiWS9TU096SWNyc0ZacXl1dkE9PQ==
  • Armstrong Knight
  • New York, NY

Job Description

Job details

  • Job Ref: CM001
  • Job Type: Permanent
  • Location: New York
  • Salary: £200,000 pa

They are an inclusive, global team of builders and storytellers who are passionate about making finances easier and more fun for regular people. Some are crypto experts (degens) and some are completely new and crypto-curious. Each bring a complementary set of skills of experiences to the team, and make each other better and stronger together.

 

Their mission is to connect defi protocols directly to tradfi, enabling users to control their daily personal finances—such as paying their credit card and mortgage bills—directly from the defi protocols that they already use. The cloents first product lets users of Aave and Sushiswap on Polygon network pay their US credit card and mortgage bills.

Job Description

They are a hiring for their crucial Founding Head of Growth & Marketing role. As a web3 startup that has just closed $2.5m in financing and has big goals, they need to spread the word about their brand and product, and build a growing community of interested customers!

 

As their Head of Growth & Marketing, you will own the process and messaging by which they attract new users and build their community.

 

Develop external marketing strategy, including content (blog), SEO, crypto Twitter engagement, events and podcasts

Hire and manage additional staff, including community managers, content creators, and product marketers

Set up analytics and targets for their marketing funnel, from external engagement on social media, through their website waitlist, through to conversion and usage of their app

Partner with their product team to unlock growth (e.g. through product-led growth initiatives)

Write marketing copy for website and external materials and posts

Launch and run their Discord community server (with the help of additional hires)

Leverage our investor community to promote their product

You will also engage in some partnership and BD work, identifying the projects and personalities that we should collaborate with to reach their growth goals

 

Must have:

Experience in crypto / web3 marketing, especially through Crypto Twitter and Discord

5+ years experience in growth hacking and marketing, preferably at consumer tech startup companies

Expert in Google Analytics, AdWords, SEO, Hubspot, Mailchimp and/or other state-of-the-art marketing tools and services

Clarity of thought and communication—you can craft a simple and powerful position for our brand

Excitement for engaging with everyday users, everyday—you are an extrovert!

Nice to haves:

Familiarity with fintech regulations and/or technology

 

Save This Job

01702 567 302

Job Tags

Permanent employment,

Similar Jobs

Murata Power Solutions, Inc.

Prototype Technician Job at Murata Power Solutions, Inc.

 ...salary range for this role is $24/hour - $27/hour. Compensation and Benefits: Our benefit package is comprehensive and includes Medical Insurance; Dental Insurance; Vision Insurance; 401(K); Flexible Spending Accounts; Paid Vacation/Holidays; Short Term Disability;... 

Gpac

RN MDS Coordinator Job at Gpac

RN MDS Coordinator - Join a Compassionate Care Team! Description For RN MDS Coordinator : Are you a dedicated RN with a passion for enhancing lives? Here's your chance to make a meaningful difference daily in the lives of seniors by providing compassionate, quality... 

Hunting Lebanese

Junior Admin Assistant (From home) Job at Hunting Lebanese

Job DescriptionJob Title:Part-Time Junior Admin Assistant (Work from Home) Location:Remote Employment Type: Part-Time (10-20 hours per week) Job Description:The Junior Admin Assistant will provide essential administrative support to our team, helping... 

In House Jobs | JDHuntr

In House Counsel Jobs California | JDHuntr 43496 Senior Counsel, Loans, Lombard, IL Job at In House Jobs | JDHuntr

 ...Review Company policies and documents related to creating enforceable mortgage loans; Oversee the Companys loan originator compensation program; Collaborate with the Companys Chief Compliance Officer and the Parent"s Director of Mortgage Compliance Oversight to support... 

Stellar Senior Living

Nursing Specialist - Assisted Living Job at Stellar Senior Living

 ...maintain a safe environment for all employees, residents, families, and visitors, Stellar strongly encourages its employees to receive an FDA-approved COVID-19 vaccination, as well as any subsequent booster doses, as recommended by the Centers for Disease Control and...